Meet Krystal Choo, One of Singapore's Brand Minds

Krystal Choo is the CEO and Founder of Wander, which brings like-minded people together by allowing them to join the best communities in a city, right from their devices.

Meet Suria Sparks, One of Singapore's Brand Minds

ENTREPRENEUR | INSPIRATIONAL SPEAKER| BUSINESS SOCIAL MEDIA & BRANDING STRATEGIS Suria is Ranked as #1 Public Figure - Social Media Influencer in Singapore reaching

Meet Manoj Vasudevan, One of Singapore's Brand Minds

He is World Champion of Public Speaking, a Next level Leadership Expert and author of International bestseller. Find out what is the journey that Manoj Vasudevan had to p

Lars is a Senior Global Communications and Business Executive with around 20 years expertise in growing, managing and defending the reputation of leading brands. With a

WHO is Suria Sparks?

ENTREPRENEUR | INSPIRATIONAL SPEAKER| BUSINESS SOCIAL MEDIA & BRANDING STRATEGIST|   PUBLIC RECOGNITION & ACHIEVEMENTS Suria is Ranked as #1 P

WHO is Shed Simove?

Shed Simove is an entrepreneur, author and must-see keynote motivational speaker. His areas of expertise are ‘CREATIVITY’, ‘INNOVATION’, ‘SALES’ & ‘

WHO is Mihnea Gheorghiu?

Mihnea got into advertising when he was only 19, leaving in Bucharest, Romania. In the years that followed, he’s worked in Paris, London, Madrid, Toronto and

WHO is Madonna Badger

Madonna Badger is the Founder and Chief Creative Officer at Badger & Winters, an advertising, branding and design agency that was named a 2016 Ad Age Small Agency

WHO is KARIM RASHID?

Visionary and prolific, Karim Rashid is one of the most unique voices in design today. With more than 4000 designs in production, nearly 300 awards to his name, and clien

WHO is GARY VAYNERCHUK?

Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerM

Meet Leza Parker, One of Singapore’s Brand Minds

Leza is obsessed with business and entrepreneurship. If she is not lecturing at some universities, she would be answering business questions from the public via videos or

Meet Cassandra Riene, One of Singapore’s Brand Minds

Passionate and unafraid to challenge the status quo, she believes questioning the norm is the way to achieve growth. With a wide branding experience and lots of integrate

Meet Melissa Lim, One of Singapore’s Brand Minds

Melissa Lim is the co-founder and head of marketing at BiTS.sg - an enterprise resource planning software which enables Singapore SMEs to go digital by automating process

Meet Joe Escobedo, One of Singapore’s Brand Minds

Recognized as one of the "Top 20 Content Marketers" worldwide and awarded the “Most Influential Global Marketing Leader" at the World Marketing Congress, Joe has helped

The share of global advertising spend going to out-of-home (OOH) advertising remains stable at 6 percent, shows ‘Why Out Of Home Performs’, a joint study by Magna In

10 Things you might not know about Robin Sharma

For nearly 20 years, many of the most well-known organizations on the planet, ranging from Nike, GE, Microsoft, FedEx, PwC, HP and Oracle to NASA, Yale University and YPO

Digital media has now surpassed linear television to become the No.1 category in advertising revenues. Within digital, the majority of advertising sales (54%) is now gene

According to fastcompany.com, women entrepreneurs are the fastest-growing segment of business owners in the U.S. But, compared to male-owned businesses, women-owned busi

Must Have Gadgets of 2017

A long time ago the phrase “diamonds are a girl’s best friends” became popular and known by everybody. The times changed and today a more suitable and true descript

Anatomy 4D The augmented reality app, available in AppStore and Google Play, makes it easier for users to interact with complex information related to the human b

Only 3% of the marketers said they planned to cut back on influencer marketing in the coming year, versus about 75% who anticipated spending even more on it, says emarket

How To Avoid The Professional Burnout

When one is passionate about their job, when one is a high-achiever, one tends to ignore the fact that they're working exceptionally long hours, taking on exceedingly hea

One of the first Computer Science Ph.Ds was earned by a nun Sister Mary Kenneth Keller, born in Ohio in 1914, entered the Sisters of Charity in 1932 and professed her

Launched in July 2011, by three Stanford University students (Evan Spiegel, Reggie Brown and Bobby Murphy), Snapchat went from being an application created for a Universi

15 Things you might not know about Seth Godin

Seth Godin is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial

Last week we started a bigger discussion about the best two free email providers - Gmail and Outlook - and which one might be the best to choose from your business. Now,

15 Things you might not know about Daniel Goleman

Daniel Goleman is an internationally known psychologist who lectures frequently to professional groups, business audiences, and on college campuses. As a science journali

According to a Radicati Group study from January 2017, there will be more than 3.7 billion email users worldwide by the end of the year. That means that nearly 54% of

Sometimes, no matter how big the budget is, some marketing campaigns go completely wrong. There are a large number of reasons for those situations, some of them being the

10 Things you might now know about Shed Simove

Sheridan “Shed” Simove is a modern day creative genius. He lives and breathes ideas. Every day of his life dozens of new ideas spring from his astonishingly active mi

We don't like to be looked at in groups anymore. We hate the idea of being seen as one and the same as others around us. We want to brands to find a way to address us and

The world’s largest brands are facing a dual threat from slowing growth in developed economies and the rising popularity of homegrown brands. As getting more sales from

5 Things you might not know about Madonna Badger

Chief Creative Officer & Founder of the Badger & Winters, Madonna Badger describes it as an advertising, branding and design agency specializing in creating power

Waiting too long to launch a product / service. Like in a relationship, so it happens in business: the perfect timing is essential. In the desire to be sure everything

Marketing research done right

Either you start a new business, launch a new project / product / service or you just want to stay ahead of your competition, a strong and smart marketing research will g

20 Things you might not know about Karim Rashid

Karim Rashid is one of the most prolific designers of his generation. Over 3000 designs in production, over 300 awards and working in over 40 countries attest to Karim’

Instagram has a licence to use your content If you’re posting images on Instagram, you’re giving up some control of your content. As outlined in the most current 

When I was little, my parents taught me to do one thing at a time and do it the best possible. Not trying to start ten projects or jump from one thing to another without

Dr. Jonas Ridderstråle, the author behind the bestseller Funky Business in 2000, is one of the worlds most significant and respected business thinkers and speakers. 

We continue the list of pieces of advice that will help you take a very documented and precise decision while choosing your antivirus software, after last week's article.

Only 11% of marketers already have systems in place to ensure they don’t fall foul of the legislation, as shows data from YouGov and The Chartered Institute of Marketi

8 Things you might not know about Kjell Nordstrom

Kjell Anders Nordström is a Swedish economist, writer and public speaker. Amid the madness and hyperbole surrounding the new economy, Dr. Kjell A. Nordström is a guru o

Every smart PC owner knows that one of the most important features he / she needs for their computer / laptop is a good antivirus software. But how do you know which one

Based out of the Vancouver Lower Mainland, Robert Murray is a #1 Best Selling Author, Global Speaker and Business Strategist. He has written three critically acclaimed b

How to find inspiration

When being on your own passion is what drives you the most and keeps you going even when dealing with harder choices or long hours. Knowing that you are working towards a

Free wi-fi and its dangerous side

A Cabinet Office report of 2015, quoted by DailyMail UK, revealed more than half of people in the UK have fallen victim to cybercriminals. According to follow-up researc

The secret to winning a Cannes Lion

No matter the changes that the advertising world saw in the last years, Cannes Lions remains the most important festival of the industry and its awards the most wante

10 things you might not know about Lenja Faraguna

She was declared one of 12th World Changers by the New York Times Bestselling author Roy H. Williams and one of 40th most influential radio personalities under 40 by the

With regularly appearances in the world’s media (TIME Magazine, The Times, The Economist, BBC, etc), Julian Treasure is also famous for his books How to be Heard and 

2017’s fastest web browsers

Most of us tend to choose a web browser and stick with it for years. It can be hard to break away from your comfort zone – especially when you've become used to its qui

Best Marketing Ideas in 2017

Finding inspiration is something a marketer and creator should always be interested in.  We have some ideas that might give you a push to try something new and help your

American serial entrepreneur, four-time New York Times bestselling author, speaker and internationally recognized internet personality. First known as a leading wine cr

Virtual reality shoes Developed by Japanese firm Cerevo, the Taclim VR shoes allow you to use your feet to interact with what you see in virtual reality. The shoes

The e-commerce industry is probably one of the most competitive at this moment, globally. Therefore, having a successful online shop is not an easy task at all, let alone

Why it’s worth working with freelancers

After the economic crisis the whole system changed and it will never get back to what we used to know. That is a given fact, proven times and times again. Adapting to

If some people hate the idea of Monday, wishing for a longer weekend, some believe in the unlucky Tuesday, with three bad moments that are meant to happen. We don't belie

Afraid of storing your data on the cloud? Don’t. Just think at the fact that any email service you are using (Gmail, Yahoo, Hotmail etc.) is already using the cloud, so

Having your own business is like having a baby. It’s the best out there, the most beautiful and interesting and you wish everybody would see it and picture it in their

According to “The new digital divide” report created by Deloitte, digital influence has grown from 14% of all sales in 2012 (USD 0.33 Trillion) to a whopping 49% in 2

Best Cities For Young Entrepreneurs

Being an entrepreneur is never easy, either you are young and have the freshness and power to work on your side, along with initiative and courage, or a little more matur

Technology never ceases to amaze us and while some of us are always looking for the next trend and interesting thing going on, we find it harder and harder to know what i

What makes a video viral?

Creating a successful viral campaign is every marketer’s dream nowadays and many agencies aspire to the idea of creating a video that will have a huge impact on the tar

Businesses looking to sniff out a commercial opportunity have been aware of its power for a long time. According to the Sense of Smell Institute, people are able to recog

Even in minority when it comes to their numbers, compared to the men who run their own businesses or are top managers, the women possess a series of qualities that ma

How will the house of 2025 look like?

The word of the future is smart. Even in the housing and design department. And as the technology is evolving at a huge rate, we wonder how it will look like in the f

When writing a business email the line between too little and too much may be very small, therefore is important to pay attention to some of the advices that the spec

source: Screen Media Daily Digital out-of-home is no longer standing by and being just a follower or a passenger.  It has changed the face of outdoor advertising

Inspirational people to watch in 2017

Inspiration is what drives us to be better and better each day, to look up to people that give us the courage to try something new, to discover and push our limits. It's

[caption id="attachment_1778" align="aligncenter" width="634"] Tianjin Eco-City of the Future[/caption] By 2045, the futurists, quoted by dailymail, foresee 'talking' bu

Finding the right strategy that will for sure helping your brand is not an easy task. The right Instagram tools can provide analytics to inform your social media strategy

The best media mix for your brand in 2017

The media market is changing under our eyes, each year bringing something new. It’s more than obvious that, even if you are representing a smaller brand, it's not enoug

Failure is not the end

We are not used to talk about it, to consider it part of the process, to give it its big importance, to learn from it and understand that it might, or might not, take us

Old versus new technologies

The new digital technologies are always getting people curious and excited, whether it’s the digital camera that is cheaper than developing rolls upon rolls of film, or

"Romanians are smart", used to say a famous advertising campaign that brought Romania its first Cannes Lions Trophies. We are also famous for our sportsmen and sportswome

Worldwide technology trends in 2017

The technology is advancing nowadays even faster than the speed of light. Its advances and upgrades can seem overwhelming, thankfully though we have the specialists t

Too often? Too little? Not enough? Too much? One of the most important questions that rise when thinking about the social media strategy for your brand. The frequency

Top Marketing Techniques in 2017

Smart Insights recently started a research asking its readers to give their opinion on the most important trends in 2017, asking them to choose the most important marketi

source: Industry Week The future is not that bright for the human race and its abilities to hold a job in front of the future robots and the artificial intelligenc

For some years now Romania is setting the creative beat in the CEE, by winning almost all the editions of the Golden Drum Festival and by giving the CEE countries some ve

Top 20 business people to watch for in 2017

source: wisecareers Each one of us needs to be inspired, to meet and read about inspirational people and success stories that truly show us that the sky is the lim

source: medibid Up to 9 million Americans have their identities stolen each year according to the FTC , and at least 534 million personal records have been compro

Music, a huge marketing tool

It has the power to connect us and therefore it’s inestimable for brands. It can also take us away and move us into an Universe where we are hard to be reached, where w

Top 10 Tips for Branding Yourself

source: Working Voices Living in the era of social media power, when the information is the key and in everybody’s reach, finding oneself’s niche and becoming

Best packaging ideas for 2017

In the very competitive and full of inspiration and imagination year such as 2017, a good product is not enough for it to become a brand and capture the consumer's at

Today is all about finding your vision and place on the market and targeting it the right way. Specific messages, created and translated in a specific way, for each m

As storytelling is the latest trend in communication, all the agencies and companies trying to bring the concept to life in their campaigns and social media presence, Ins

Best Apps for Productivity in 2017

Every day we are bombarded by tons of emails, information and social media that is really hard to keep track of what is truly essential or not. Moreover, they are eat

The Job of the Future

The future. The perfect job. All of these terms mean different things to different people. What makes us happy may not make somebody else. Forseeing into the future a

  User-friendly and making the most of one of people’s favorite activity related to owning a smartphone: taking pictures, Instagram becomes steady and sure

Ever been approached on LinkedIn in a very unprofessional manner or felt like the social network is not what is used to be? Ever shared the same type of information on th