One of Facebook's big focus areas for 2018 is making sure the time everybody spends on Facebook is time well spent. "We built Facebook to help people stay connected and b

Online retail trends in 2018

It's a new year,with its new challenges and novelties and brands are finding new ways to infuse technology into the customer experience to satisfy the demands of the 24/7

How to create Instagram Ads and Why

The fastest growing social media nowadays, Instagram is proving to be more and more important and relevant for businesses.Therefore, its a platform that we believe you st

WHO IS ROBIN SHARMA?

Robin Sharma is one of the world’s premier thinkers on leadership in business and in life. He is the author of numerous books, including the 1 international bestseller

WHO IS SHED SIMOVE

Shed Simove is an entrepreneur, author and must-see keynote motivational speaker. His areas of expertise are ‘CREATIVITY’, ‘INNOVATION’, ‘SALES’ & ‘GUER

WHO IS SETH GODIN?

SETH GODIN is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial

WHO IS DANIEL GOLEMAN?

Daniel Goleman is an internationally known psychologist who lectures frequently to professional groups, business audiences, and on college campuses. As a science journali

The power of the video is increasing more and more everyday, on all platforms, from SnapChat to Instagram, from Facebook to YouTube. But what it gets the biggest attentio

Sophia is the first robot in history to be a full citizen of a country. The humanoid is Hanson Robotics’s most advanced and celebrated robot with an expressiveness th

A little ABC about Chatbots

A chatbot is a computer program that conducts a conversation via auditory or textual methods. Often designed to convincingly simulate how a human would behave as a con

Live blogging is a great guerrilla marketing tactic that can help you grow your following and voice in the media, taking advantage of the event’s audience and speakers.

Meet Krystal Choo, One of Singapore's Brand Minds

Krystal Choo is the CEO and Founder of Wander, which brings like-minded people together by allowing them to join the best communities in a city, right from their devices.

Meet Suria Sparks, One of Singapore's Brand Minds

ENTREPRENEUR | INSPIRATIONAL SPEAKER| BUSINESS SOCIAL MEDIA & BRANDING STRATEGIS Suria is Ranked as #1 Public Figure - Social Media Influencer in Singapore reaching

10 websites you should know about

Noisli Lots of people struggle to concentrate without some kind of background noise – especially in noisy offices and public spaces. Noisli lets you mix together

As a social media specialist one must always be up-to-date and improve the quality of your posts, therefore you need some tools to help you along. Today, we present you s

Separating personal from business may prove to be sometimes more difficult than expected, especially when using certain social media apps and tools for both purposes.

Instagram and SnapChat features go hand-in-hand,with Instagram taking a lot of inspiration from SnapChat and its successful tools. In March, Instagram has launched ge

WhatsApp has become one of the most popular messaging apps in the world, with 1 billion daily users. Besides being a phenomenon in the people's private lives, the app i

Is it illegal or not to regram?

Copyright is always an issue than one posting on social media should be careful of and pay attention at. Due to the fact that Instagram doesn’t include the ability to

The European Viewability Steering Group (EVSG), a cross-industry body originally formed towards the end of 2015 by the Interactive Advertising Bureau Europe (IAB Europe),

Meet Cassandra Riene, One of Singapore’s Brand Minds

Passionate and unafraid to challenge the status quo, she believes questioning the norm is the way to achieve growth. With a wide branding experience and lots of integrate

How to Improve Your LinkedIn Engagement

As LinkedIn becomes more and more important for your business, you must pay attention and discover what are the best tools and strategies to help you gain more followers

Meet Melissa Lim, One of Singapore’s Brand Minds

Melissa Lim is the co-founder and head of marketing at BiTS.sg - an enterprise resource planning software which enables Singapore SMEs to go digital by automating process

According to Facebook more than 100 million people are members of what they call "very meaningful" groups. “These are groups that upon joining, quickly become the mos

Facebook has a new star recently launched: the Facebook shop that you can use to sell and promote your brands. If you have the Add Shop Section link on your Facebook pag

The share of global advertising spend going to out-of-home (OOH) advertising remains stable at 6 percent, shows ‘Why Out Of Home Performs’, a joint study by Magna In

Digital media has now surpassed linear television to become the No.1 category in advertising revenues. Within digital, the majority of advertising sales (54%) is now gene

Anatomy 4D The augmented reality app, available in AppStore and Google Play, makes it easier for users to interact with complex information related to the human b

Launched in July 2011, by three Stanford University students (Evan Spiegel, Reggie Brown and Bobby Murphy), Snapchat went from being an application created for a Universi

Last week we started a bigger discussion about the best two free email providers - Gmail and Outlook - and which one might be the best to choose from your business. Now,

According to a Radicati Group study from January 2017, there will be more than 3.7 billion email users worldwide by the end of the year. That means that nearly 54% of

We don't like to be looked at in groups anymore. We hate the idea of being seen as one and the same as others around us. We want to brands to find a way to address us and

Waiting too long to launch a product / service. Like in a relationship, so it happens in business: the perfect timing is essential. In the desire to be sure everything

Instagram has a licence to use your content If you’re posting images on Instagram, you’re giving up some control of your content. As outlined in the most current 

We continue the list of pieces of advice that will help you take a very documented and precise decision while choosing your antivirus software, after last week's article.

Every smart PC owner knows that one of the most important features he / she needs for their computer / laptop is a good antivirus software. But how do you know which one

Free wi-fi and its dangerous side

A Cabinet Office report of 2015, quoted by DailyMail UK, revealed more than half of people in the UK have fallen victim to cybercriminals. According to follow-up researc

2017’s fastest web browsers

Most of us tend to choose a web browser and stick with it for years. It can be hard to break away from your comfort zone – especially when you've become used to its qui

The e-commerce industry is probably one of the most competitive at this moment, globally. Therefore, having a successful online shop is not an easy task at all, let alone

Having your own business is like having a baby. It’s the best out there, the most beautiful and interesting and you wish everybody would see it and picture it in their

What makes a video viral?

Creating a successful viral campaign is every marketer’s dream nowadays and many agencies aspire to the idea of creating a video that will have a huge impact on the tar

When writing a business email the line between too little and too much may be very small, therefore is important to pay attention to some of the advices that the spec

Finding the right strategy that will for sure helping your brand is not an easy task. The right Instagram tools can provide analytics to inform your social media strategy

Too often? Too little? Not enough? Too much? One of the most important questions that rise when thinking about the social media strategy for your brand. The frequency

Today is all about finding your vision and place on the market and targeting it the right way. Specific messages, created and translated in a specific way, for each m

As storytelling is the latest trend in communication, all the agencies and companies trying to bring the concept to life in their campaigns and social media presence, Ins

  User-friendly and making the most of one of people’s favorite activity related to owning a smartphone: taking pictures, Instagram becomes steady and sure

Ever been approached on LinkedIn in a very unprofessional manner or felt like the social network is not what is used to be? Ever shared the same type of information on th